HOW ARE YOU, REALLY ?

SUSTAINABILITY + ARTIST ADVOCACY + MENTAL HEALTH AWARENESS — BUT MAKE IT STREETWEAR.
What if fashion could be a force for good?

At HAYR, we believe in slow fashion. Intentional fashion. Fashion that's as original and one-of-a-kind as you are.

Our dream is to change the world. To make it a more open, safe, and vulnerable place. And to normalize radical, unapologetic self-love: one handmade garment at a time.

This is streetwear with a HAYR purpose.

Breathing life into the art of human connection.

Our mission is more than just talk. We're committed to supporting the planet, to supporting artistry, and to supporting mental health awareness. And we follow through with action (and with integrity).

Each piece created for HAYR is the work of a living, breathing artist. In a reality where the path of least resistance is often powered by AI, we exist to put the human touch back into great art. To restitch deep, meaningful connection into our everyday conversations. To challenge the world to ask, not just "How are you?" but rather:

"How Are You, Really?"